¡ºSkyLife New Media Education Project¡»
12 final selectees had Scholarship Award Ceremony for 'BBC World English Scholarship'

SkyLife, Korea's multi-channel digital satellite broadcaster (CEO Dongkoo Surh, www.skylife.co.kr) has started  ¡ºSkyLife New Media Education Project¡»since May, 2006, and "BBC World English Scholarship" is the first step of the project. 12 final selectees who passed through the documentation and English interview were gathered and had Scholarship Award Ceremony at SkyLife main office, on June 21.

SkyLife operates "BBC World English Scholarship" in cooperation with BBC World, international high-quality news channel. They raise fund together and give students chance to learn English for a month in 'Stafford House School of English' which is located in Canterbury UK. Students will be supported the whole cost, including room charge, return ticket for flight, tuition fee, expenses for teaching materials.

Total 110 people have applied for "BBC World English Scholarship", and 11 out of 12 final selectees are college students, and one is an elementary school teacher. They passed through the essay reviewing and interview by English teachers from British Council Language Center. They are divided into 2 groups of 4 and 8, and each group is scheduled to leave for UK on June 25 and July 23.

"I've been studying English through BBC World, and it is very delighted and excited to have such a good chance," said Heung-soo Park, one of the selectees. "I'll study hard and do my best to have various experiences, and to make this summer to be the most impressive one in my life."

Dongkoo Surh, CEO & President of SkyLife said, "We are delighted to have a partnership with BBC World, and give wonderful chance to Korean youths." "I hope that this could be the opportunity for 12 secletees to extend their knowledge about new world and various culture with their passion and ambition."

"BBC World is delighted to be part of this joint initiative with Skylife," said BBC World's Nic Van Zwanenberg, Regional Director, Distribution and Business Development, East Asia. "The English scholarship is one of a number of projects and initiatives that BBC World is involved with in Korea, and we believe this demonstrates our commitment to the marketplace. We hope the success of the scholarship project, which has attracted an impressive calibre of entries, will pave the way for other joint projects of a similar nature with Skylife in the future."

SkyLife plans to operate¡ºSkyLife New Media Education Project¡»constantly from now on. It is a program for contribution to public welfare, and SkyLife will raise fund with BBC World, and operate scholarship programs for different groups of people in 2006 and 2007. Besides "BBC World English Scholarship", "Study Abroad Fellowship program" for people with advanced degrees, and "professional training program" for workers in the new media industry will be followed.

BBC World, the BBC's commercially funded international 24-hour news and information channel, is owned and operated by BBC World Ltd, a member of the BBC's commercial group of companies. BBC World is available in more than 200 countries and territories worldwide, and reaches 279 million households (139million 24-hour homes) and more than one million hotel rooms. BBC World launched in its present format in 1995 and is funded by advertising and subscription. For further information on how to receive BBC World, download schedules or find out more about the channel, visit www.bbcworld.com